The WBH`s logo,motto,interior design are owned by the founders. During every event organised by the WBH, the Administrative Board sets up , where the logo, the motto should be printed on. Then it becomes a must for event participants to buy and use the goods with printed symbols of the WBH. Possesing exclusive rights for everything discribed above,the founders may sell franchising for WBH in any region or any country chosen by them and approved in a separate written and signed by them document. Relationship between WBH franchisee and franchiser himself are discribed in a franchising agreement. The Moldovan restaurant founded near by the WBH headquarter is the principal place for running the WBH activities. Master classes organised in the Moldovan restaurant and the permanent exhabition are the most important means of attracting clients to the place.